BaseClear

Jobid=93c4b59b98b3 (0.1)

BECOME OUR DIGITAL MARKETING & DEMAND GENERATION INTERN

BaseClear was founded in 1993, and ever since, we have been a pioneer in genomic analysis. Additionally, we have been on the forefront of microbial genomics innovations and their industry applications. Over the last years, we have established niche expertise, and an increasingly strong team specialized in microbial genomics. BaseClear offers a complete range of microbial genomics services including: genome sequencing, custom assay development, metagenomics, BIO-IT services, microbiome analysis and microbial strain characterization for regulatory approval.

We are the partner of choice for many leading brands in various biotechnology industries such as pharma, personal care and hygiene, consumer health, food industry and human and animal health. We are also proud to be in the heart of the Leiden Bio Science Park in the Netherlands, one of the leading biomedical hubs in Europe.

For a growing company in booming industry, we are looking for candidates for the position of:

Digital Marketing & Demand Generation Internship
(40 hours per week, minimum 6 months)

We are looking for an enthusiastic and driven intern to join our Marketing team and support our digital marketing and demand generation activities. In this role, you will contribute to the execution of online campaigns across multiple channels, helping to translate complex scientific expertise into clear and engaging marketing communication. You will work closely with colleagues from marketing, sales, and subject matter experts, gaining hands-on experience in a B2B life sciences environment. This internship is ideal for a Master’s student who wants to develop practical digital marketing skills while working in an innovative, science-driven company.

What will you be doing?

Your key responsibilities include:

LinkedIn & Social Media: Write and schedule posts across LinkedIn. Translate input from subject matter experts into short, clear content. Track performance and improve content based on results. Support the preparation of visuals for campaigns.

Website & Landing Pages: Update existing pages and build new ones using templates. Improve structure, clarity, and calls to action to increase conversion. Align content and visuals with campaign goals.

Email Marketing & Automation: Create and send email campaigns in Flexmail. Update nurture flows and tagging under supervision. Maintain contact lists and segmentation. Ensure emails are clearly structured and correctly targeted.

Webinar & Event Support: Set up registration pages and supporting materials. Prepare email workflows, including invites, reminders, and follow-ups. Coordinate practical details with speakers. Support execution and post-event follow-up.

Analytics & Reporting: Track performance across channels. Support weekly and monthly reporting. Maintain UTM structures and campaign tracking. Update dashboards with guidance and ensure data accuracy.

Who are you?

To ensure a good match, we kindly ask that you only apply if you meet the following essential criteria:

You are currently enrolled as a Master’s student in Marketing, Communication, Creative Business, or a similar field.

You demonstrate a proactive and structured way of working and take ownership of tasks from start to finish.

You write clearly and effectively and adapt tone depending on the channel and audience.

You show a strong interest in digital marketing and understands the value of data in improving performance.

You works comfortably with both creative tasks and analytical assignments.

You pay attention to detail and maintain an organized approach to planning and execution.

You have a basic sense of design and are familiar with tools such as Canva or Figma, or is willing to learn.

You are able to work independently while also collaborating effectively within a team.

What we offer?

A rewarding internship in a growing biotech company, where you will be a part of an ambitious team, working from our state-of-the-art building in Leiden. We offer an internship compensation of €390 gross per month.

Interested?

Please send your motivation and curriculum vitae, quoting vacancy number 2024-DM01, to . For further information about the above position please contact Rick Kerr, Chief Commercial Officer, at +31 (0)71 523 39 17.

Closing date: Until filled Acquisition for this vacancy is not appreciated

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Digital Marketing & Demand Generation Intern – BaseClear – Leiden

BaseClear